#App1: Nicky’s Fashion Dilemma
Nicky has a fashion dilemma! She can’t find a dress for her best friend’s wedding. She’s flicking through a magazine and finds the perfect one! She downloads frockadvisor
, snaps a picture of the dress, posts a fotocon, and hits “Want” which sends a notification to all retailers on the app. Retailers then respond with photographs of similar things that they have in stock. One of the boutiques has the exact dress she wants, which she then can buy in store.