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Fashion Independents’ Day Launch #FIDay

fashion independents day
Tuesday 12th April, 2016 – Virgin Media and frockadvisor celebrated the launch of Fashion Independents’ Day 2016 with a special evening held at newly opened hotspot, Zozimus, located on Anne’s Lane. Hosted by Brendan Courtney and Sonya Lennon, last night’s event was a veritable who’s who of some of Ireland’s biggest movers and shakers in the fashion industry.  This year’s #FIDay will take place on April 21st.  This fabulous initiative supports all things surrounding independent fashion – #FIDay asks people to visit their favourite local boutiques, meet the people behind the stores, experience the ultimate in customer service and see what fashion surprises await. #FIDay will see 10 teams with some of Ireland’s top fashion influencers racing across the whole of Ireland to shine a spotlight on the independent fashion retail sector. With over 500 boutiques getting involved, this year’s #FIDay crusaders, including Holly White, Corina Gaffey, and Ciara O’Doherty (to name a few), will visit as many boutiques as possible, taking selfies along the way. The team who trends highest on social media will be the overall winner.     Brendan Courtney, Co-Founder of frockadvisor said, “We’re delighted to have Virgin Media & AIB on board for the 3rd annual Fashion Independent’s Day! Last year’s event was such a success and was trending on Twitter all day long. Not only did the event get significant attention, it gave a massive profile boost to all participating stores.”       
 

THE 2016 CRUSADERS

Blogger, presenter and stylist  Lorna Weightman@styleisleIRL – Dublin & Kildare Presenter, stylist, writer and blogger  Holly White @HollyKateWhite  – Dublin Dublin based fashion broadcaster and blogger  Ciara O’Doherty@CiaraODoherty – Galway PR guru and snapchat sensation  James Kavanagh@JamesKavanagh_ – Dublin PR guru and male fashion blogger  Rob Kenny @robkenny_ – Dublin Fashion stylist and top brand consultant  Corina Gaffey@corinagaffey – Dublin Lifestyle and fashion blogger Rebecca O’Byrne@HauteSoFabulous – Dublin Fashion Bloggers Louise Cooney & Niamh Webb O’Rourke – @louisecooney_  & @Niamh_LoveLife – Limerick  Model Agency Directors  Emer O’Mahony & Viv McCarthy@irishfashaholic & @VivLockdown – Cork Fashion Writer & Stylist  Jo Linehan – @Jo_LinehanCork  

Stay tuned to frockadvisor for more exciting #FIDay updates & crusader announcements! Be sure to download the frockadvisor app to be in with a chance of winning a Smartphone – more to follow. 

Are you a boutique owner or online store and want to get involved with #FIDAY? Contact us at info@frockadvisor.com. Want to stay in the loop with all things fashion then download the frockadvisor app here OR register for the frockadvisor web app here.

fashion independents day
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